For SKYN, we provided full creative and production support for a global campaign spanning the Australian, European, and American markets. The goal was to shift the narrative around love and pleasure, moving beyond conventional romantic relationships to embrace a broader, more inclusive perspective.

Our team led the concept development, content creation, and execution across multiple formats, ensuring a cohesive and impactful rollout worldwide. At the heart of the campaign was a bold message: “Love is in the air; share it or don’t.” This approach challenged traditional Valentine’s Day clichés, reinforcing that love is a personal and universal experience, not exclusive to couples.

We produced a hero video, a visually striking montage of intimate and playful moments to bring this vision to life, building an untamed crescendo. This creative direction extended across print materials, point-of-sale displays, retail promotions, and digital assets, all tailored to global markets. The campaign also included social media activations, with Instagram and Facebook stories, carousels, and targeted video content, ensuring maximum engagement.

With over 20 years of expertise in communication, storytelling, and audiovisual production, we craft campaigns with a deep understanding of brand positioning and audience engagement. Generative AI is not a replacement but an enhancement, an extension of our creative process that makes content creation more agile, scalable, and adaptable. By blending human insight with AI-driven innovation, we create campaigns that are visually striking and deeply resonant on a global scale.